Though the film The Internship was billed as a comedy, Eddie Bowles describes his current internship at Interapt and how there are real-life lessons from the movie that can be applied to any tech company trying to make a difference with the solutions they offer consumers.
Interapt's Creative and UX Director, Alicia Reeves, details her experience working during and after her days as a graphic design student and intern, leading to her current position at Interapt.
In case you haven't noticed, TV programming and commercials are getting hip to second-screen applications. Aaron Rosenberg writes how the success of a brand's television marketing depends on linking advertising with its mobile strategy.
Not one, but two Interapt employees were selected as members of Google's exclusive Glass Explorer beta-testing program. In our Interapt Glass Explorer series of blogs, we will bring you inside the world of Glass, and discuss the design and development process we undergo as the wearable technology and augmented reality trend takes hold of our generation.
Our guest blogger this week is Anna Zappone, a recent Kentucky Country Day graduate who has enrolled in Stanford University, where she will be pursuing a Computer Science degree. Anna offers her thoughts on how an app for one of the nation's largest coffee chains, Starbucks, could be improved in order to attract and retain more users.
What separates two different apps that are built for the same purpose? We try to answer that question, using our analysis of the utility and performance of the Wimbledon app versus the French Open app as an example.
With the announcement of iOS 7 and ensuing debates over its design, we at Interapt are reminded of what makes for good design, and how we approach building the best user experience into our mobile apps.
Interapt CEO Ankur Gopal recently published an article in the Voice-Tribune describing his experience competing in the YUM! Ignites Louisville Challenge as part of Leadership Louisville's Ignite Louisville program, for which his team volunteered significant time and technical expertise towards helping St. Elizabeth Charities.